Both General Investing portfolios are designed to deliver long-term outperformance of their benchmarks. Where they differ is in their asset allocation strategy.
 
General Investing powered by StashAway keeps a portfolio’s risk exposure constant while optimising for long-term returns, which means you can expect occasional deviation from how the markets are doing in order to keep your risk level constant.
 
General Investing powered by BlackRock® provides broader market exposure, which means you can expect ups and downs that follow market trends.
 
BlackRock® is a registered trademark of BlackRock, Inc. and its affiliates (“BlackRock”) and is used under license. BlackRock is not affiliated with StashAway and therefore makes no representations or warranties regarding the advisability of investing in any product or service offered by StashAway. BlackRock has no obligation or liability in connection with the operation, marketing, trading or sale of such product or service nor does BlackRock have any obligation or liability to any client or customer of StashAway.
 
For StashAway General Investing portfolios that are powered by BlackRock, BlackRock provides StashAway with non-binding asset allocation guidance. StashAway manages and provides these portfolios to you, meaning BlackRock does not provide any service or product to you, nor has BlackRock considered the suitability of its asset allocations against your individual needs, objectives, and risk tolerance. As such, the asset allocations that BlackRock provides do not constitute investment advice, or an offer to sell or buy any securities.

What’s the difference between General Investing powered by StashAway and General Investing powered by BlackRock®?

BlackRock receives the total expense ratio of the ETFs purchased by StashAway clients.
Although BlackRock provides the investment strategy and asset allocation, the management fee for all General Investing portfolios covers all trade execution, deposits, withdrawals, rebalancing, and customer support, which are all handled by StashAway.

Does BlackRock make money out of the General Investing portfolios powered by BlackRock?

All General Investing portfolios available on StashAway are suitable for long-term investors. They are designed to outperform their respective benchmarks in the long term.
 
So how are the General Investing portfolios different?
In the pursuit of long-term returns, the objective of General Investing and Responsible Investing powered by StashAway is to keep a portfolio’s risk constant so that the investor is never overexposed to risk when seeking returns. What this could mean is that a StashAway-powered portfolio might behave better or worse than market conditions at times in order to keep risk constant.
In contrast, General Investing powered by BlackRock provides an investor broader exposure to the market, which results in an investing experience that generally follows the ups and downs of the markets. So which one should you have?
You may want to ask yourself whether you prefer a risk-first approach or a strategy that follows the markets. Given that they have different approaches to achieving long-term results, some clients may prefer to diversify their investment strategies by having both.
Remember, whichever you choose, these are long-term investment strategies. Successful investing depends on deposit behaviour, so we highly recommend dollar-cost averaging to get the most out of any General Investing portfolio.

How should I choose between General Investing powered by BlackRock and General Investing powered by StashAway?

BlackRock provides all insights and asset allocations to StashAway for General Investing powered by BlackRock. StashAway manages the trade execution, deposits, withdrawals, rebalancing, and customer support.

What is the relationship between BlackRock and StashAway?

You can buy individual ETFs from their brokers but what we offer that isn’t available with a broker is the rebalancing and re-optimisation that only comes with professionally-managed portfolios.

I can access these ETFs on my broker. Why wouldn’t I just buy them there?

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StashAway Management (DIFC) Limited is regulated by the DFSA (license number&nbsp;<a href="https://www.dfsa.ae/public-register/firms/stashaway-management-difc-limited">F006312</a>).

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